They gave $100 to 100 people and directed them to use the money to raise more money. This idea was, of course, based on the parable of the talents. Their $10,000 was multiplied into $50,000, which they donated to local charities - it wasn't used to prop up the church.
Using the verse from Luke 12 that a man's life doesn't consist in an abundance of possessions, they challenged people to live radically, stop accumulating possessions, and give to the poor. The project was for 200 people to sell $200 worth of their possessions and give the money to the poor. $84,000 of possessions sold went to local community organizations. The congregation, meanwhile, was encouraged to live with less and be more kingdom minded.
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