Wednesday, May 07, 2008

When growth is unsustainable

In a recent article in NZ Management, Sir John Whitmore talks about the possibility/rpobability that the way we do business is going to change radically.
Two paragraphs from the article. You can view the whole article here.

The ethos currently driving business is not sustainable and business leaders have to stop acting like adolescents in denial. That's the unequivocal message from world-renowned sporting and business coach Sir John Whitmore. "I would say that any leader who still believes in the holy grail of growth is irresponsible. They're living in a myth - living in the past," he says.

Although he acknowledges that consumerism is to some extent the lifeblood of capitalism, Whitmore describes it as an illness. "To me it is adolescent behaviour and I think that business in the way it is currently structured is quite tribal, very competitive. And in the state of the world at the moment what we need is more collaboration."

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